Dedicated and professional, the Matt Engen Group is continually redefining the real estate process to better serve our clients. We understand that there's a lot more to selling your home than simply putting a sign in the yard. It takes time and a lot of effort on your part to even get to that point. Feeling overwhelmed already? Don't worry, we're here to guide you through every step, from staging your home to closing, we're here for you!

How do we do it? We start by using our extensive knowledge of Twin Cities housing market, paired with a strong understanding of what today's buyers want to help you get your home ready, priced right and sold quickly.

We have over 25 years of experience selling homes in the Twin Cities real estate market, from Minneapolis to St. Paul and the surrounding suburbs, we have a great reputation — just ask one of our many satisfied clients or read our testimonials.

Still need more information? Read below to learn more about what we do.

your role in selling your property 

Agree to a Six Month Contract

Agree to a SIX MONTH LISTING CONTRACT 
By committing to a defined and reasonable time frame, you allow us to commit to the efforts and expenses listed in the Marketing Plan

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Market Your Property at a REASONABLE PRICE 
Even the best home will languish if not priced competitively. "Fishing" for a higher price is a strategy that can backfire and results in a seller accepting a lower price than necessary. With true comparable and honest counseling, we will help you determine a price that is both wining and competitive. 

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KEEP HOME CLEAN and Orderly for Showings 
Potential buyers can be immediately turned off by dirty dishes, cluttered rooms or unmade beds. Its important that the home be make ready for every showing.

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Follow Through on MINOR REPAIRS 
All appliances, light switches, door handles, etc., should be in working order. Minor paint touch-ups should be completed.

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BE FLEXIBLE with Showing Times Between 9am & 8pm
This is crucial. Every showing counts and is important. Turning down showing is probably the one mistake made most often by sellers. Many relocation buyers may only have a day or two for their home finding trip. Being turned down for a showing may mean no showing at all. 

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VACATE THE HOME for All Showings
Buyers expect to view the home without the seller present. This allows the buyer to visualize themselves living in the home - a feeling not cultivated by the seller's presence. 

10 steps to selling your home 

1. MLS Listing with 2.7% Buyer Commission
By listing with the Multiple Listing Service, your property is visible to thousands of potential buyers and their agents in your market. A 2.7% buyer commission ensures maximum incentive among buyer's agents.

2. Professional Home Stager Will "Stage" Your Home
The goal of staging is to make your property more marketable by creating a home that is the most appealing to the largest number of prospective buyers. It makes your house look the best for showing, pictures, and videos. Homes typically sell quicker and for more money as a result of staging. 

3. Your Home Will Be Photographed by a Professional Photographer
These photos will be the first impression a prospective buyer has of your home. Nearly all homes are now viewed online before they are visited in person. A virtual tour of your home can make the difference between scheduling a showing and never knowing they were interested. The pictures and the tour will be optimized for mobile devices.

4. Promote Your Home to Our Extensive Agent Network
It's important in today's fast-moving market to be connected. With over 20 years of experience in the business, we know the homes, locations, neighborhoods, and agents — and they know us! Sharing your home to other agents prior to listing maximizes exposure. 

5. Complete Exposure on Major Real Estate Web Sites
Your property will also be listed on over 500 major national real estate websites that include Zillow.com, Trulia.com, Realtor.com, HomeFinder.com, and Homes.com. Your listing will also appear on all local websites belonging to real estate companies participating in broker reciprocity.

6. Your Property Will Be Displayed as a Featured Property on our Website
As a Featured Property on mattengengroup.com, your property will be prominently displayed on our front page and promoted through our social media channels.

7. SEO/SEM Marketing
We will market and manage your property using the latest SEO/SEM marketing strategies from concept to execution to ensure your listing will benefit from a strong on-line presence. 

8. Social Media Promotion
Your property will be promoted via the Matt Engen Group Facebook Page, Twitter, Instagram, and boosted on the Matt Engen Group Facebook and Instagram pages. Social mention of your property will include a detailed description and photos. 

9. Open Houses
Though less than 5% of homes sell directly from open houses, many eventual buyers first see homes when they are open to the public. These buyers often revisit the property with their own agent and offers frequently follow these second showings.

10. Craft the Perfect Description to Highlight Your Home
It takes time and effort to create the right presentation for your home. Strong photos and captivating descriptions are powerful in attracting buyers for your home. 

Questions about selling your home? Want to know what your home is worth? Get in touch!

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